Campaign Performance VarianceWaiting for CSV upload
핵심 요약
Uses the same creative daily CSV as Creative Analysis (5-6) — if you've already uploaded it there, it carries over automatically.
Data Preparation
!
Waiting for CSV upload
Upload campaign efficiency data (at least 2 weeks) to analyze the causes of variance.
Decompose a performance change into volume, efficiency, and mix effects with zero residual (why did CPA go up?).Needs: Date · Ad spend · Channel · Conversions
Drag & drop a CSV file
or click to choose a file
See results instantly with sample data, no CSV needed