CSV template

Marketing Trend Analysis input template

A blank CSV containing only the columns this tool reads. Keep the header names and the upload maps them automatically. Data is processed in your browser and never sent to a server.

Marketing Trend Analysis template

14 columns · 8 required

Template columns

Column	Meaning	Type	Required
`week`	주 인덱스(t)	number	Required
`mmm_reg`	가입(Reg)	number	Required
`mmm_react`	재활성(React)	number	Required
`ch_google_roi`	Spend Google ROI	number	Required
`ch_google_cbua`	Spend Google CBUA	number	Required
`ch_meta`	Spend Meta	number	Required
`ch_tiktok`	Spend TikTok	number	Required
`ch_brand`	Spend Brand	number	Required
`mmm_platform`	플랫폼(iOS/AOS)	string	Optional
`d_prelny`	PreLNY 더미	number	Optional
`d_seollal`	Seollal 더미	number	Optional
`d_chuseokonly`	ChuseokOnly 더미	number	Optional
`d_postchuwk`	PostChuWk 더미	number	Optional
`d_otherhol`	OtherHol 더미	number	Optional

Filling it in

Use YYYY-MM-DD for every date. Mixed formats break period comparisons.
Numeric columns may contain thousands separators, but no currency symbols or text.
Rows missing a required column are excluded. Zero and blank are treated differently.
Extra columns are fine—anything this tool does not use is ignored.

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